Become a positive luxury brand
You are just one step away from beginning your journey to earn the Butterfly Mark. Start the process today or contact us for a preliminary chat. We would love to hear from you.
Will Hong Kong Recession Kick Start a Sustainable Second-hand Luxury Market?
Will Hong Kong Recession Kick Start a Sustainable Second-hand Luxury Market? | Jing Daily
As Hong Kong announces its first recession in a decade, luxury brands operating in the region are growing increasingly concerned for a sector that once represented a significant portion of global luxury profits. Given this, some companies are starting to focus on the rise of second-hand shoppers as an opportunity to target an entirely new type of Hong Kong luxury consumer.