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Media Centre

The latest media coverage of Positive Luxury and the Butterfly Mark.

Recent Coverage

Browse the latest media coverage of Positive Luxury and the Butterfly Mark. For information or interviews contact us at presscontact@positiveluxury.com

Female Disruptors: Diane Verde Nieto of Positive Luxury On The Three Things You Need To Shake Up Your Industry

23/04/2023

Authority Times
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Sustainability talks

25/04/2023

Lab Grown Diamond Times
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Sustainability Top 60 List

27/04/2023

Tech Round
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Monica Vinader named responsible luxury business of the year

25/04/2023

Professional Jeweller
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These Founders Are Optimistic About Tackling The Climate Crisis

25/04/2023

Forbes
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The Women Changing Fashion

28/03/2023

ELLE
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‘THESE ARE MORE STORIES OF HOPE’: AMY NELSON-BENNET ON THE POSITIVE LUXURY AWARDS 2023

22/03/2023

Country & Town House
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Social Impact Heroes Helping Our Planet: Why & How Diana Verde Nieto Of Positive Luxury Is Helping To Change Our World

06/03/2023

Medium
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A positive shift

01/03/2023

Retail Jeweller
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Montblanc engages in climate justice through 'Dear Future' initiative

27/01/2023

Luxury Daily
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The Benefits of Biotech

01/02/2023

Natural Products
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Bav Tailor shortlisted for Social Innovator of the Year at Positive Luxury Awards 2023

30/01/2023

Fashion United
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CEOs spend just 1pc of time interfacing with suppliers: report

23/01/2023

Luxury Daily
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Positive Luxury interview: biodiversity is the 'new black'; ignoring eco is a business risk

19/01/2023

Fashion Network
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Better Connected

20/12/2022

The Luxury Briefing
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What is the connected butterfly mark

01/12/2022

Country & Town House
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Make a conscious click through a connected butterfly mark

17/11/2022

Green Prophet
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Vogue Business

Proving you really are: how to respond to beauty's greenwashing problem

25/07/2022

Vogue Business
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Opaque supply chains, unsustainable production practices bedevil hard luxury

24/12/2022

Luxury Daily
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Nearly one third of all fine jewellery purchase considerations will include ESG by 2025

11/10/2022

Luxury Daily
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Positive Luxury launches connected butterfly mark

07/10/2022

Fashion Network
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Positive Luxury's Butterfly Mark expands sustainability reporting

20/09/2022

WWD
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For sustainability professionals, is the luxury sector the place to be right now?

23/08/2022

Edie
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Chanel unveils ode to founder with high jewellery collection

Luxury Daily
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Industry promises green mindset but remains dedicated follower of fashion

08/07/2022

Financial Times
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Sustainability Regenerative Conversation

13/07/2022

Journal Du Luxe
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Future of beauty is built on innovation, inclusion: Positive Luxury

06/06/2022

Luxury Daily
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Demi-Fine Jeweler Monica Vinader Scoops Two Green Awards in the U.K.

26/04/2022

WWD
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Meet the next generation of sustainability leaders

12/04/2022

Forbes
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Collaboration is crucial for future of sustainable sourcing

Luxury Daily
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Spending on luxury goods in Africa is expected to continue growing alongside the explosion of ultra-high net worth.

18/02/2022

JOURNAL DE LUXE
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Luxury x sustainability: key trends for 2022

27/01/2022

Luxe Packaging Insight
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Luxury Daily logo

Sustainability requires brands to be proactive, transparent: Positive Luxury

13/01/2022

Luxury Daily
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What to Watch: Fashion Looks to Forge Closer Ties With Activists

06/01/2022

WWD
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Fashion’s Path to Net Zero

07/12/2021

Webwire
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Opinion: Climate Action Is An Investment, Not a Cost

07/12/2021

Luxury Society
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Luxury Daily

Brands must look beyond supply chains to address sustainability

17/11/2021

Luxury Daily
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Why luxury needs to think differently about sustainability to reach Gen Z

08/11/2021

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Luxury Daily

What does Kering's fur ban mean for luxury?

27/09/2021

Luxury Daily
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Bankers, Investors and Consumers Tell Brands: ‘Go Green or Go Home’

29/09/2021

Women's Wear Daily
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Vogue Business

Don't call it rental: inside the rebrand for fashion

13/07/2021

Vogue Business
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Luxury Daily

Do consumers really care about brands' sustainable practices?

27/05/2021

Luxury Daily
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Dieci anni per costruire la leadership del futuro nel lusso, guidata dalla sostenibilità

Financial Times
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Marie Claire Positive Luxury

Introducing the amazing panel of judges for our first ever Marie Claire Sustainability Awards

25/05/2021

Marie Claire
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Women at Work: Monica Vinader

01/09/2021

Vanity Fair
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Press Releases

The latest press releases from Positive Luxury. For information or interviews contact us at press@positiveluxury.com

MIRÉN PARIS EARNS WORLD-RENOWNED BUTTERFLY MARK CERTIFICATION

01/02/2023

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OCEAN+MAIN EARNS WORLD-RENOWNED BUTTERFLY MARK CERTIFICATION

25/01/2023

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Livraria Lello is the First Cultural Brand in the world awarded with the Butterfly Mark

13/01/2023

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POSITIVE LUXURY RECERTIFIES IWC SCHAFFHAUSEN WITH THE BUTTERFLY MARK

20/12/2022

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FIRST INDIAN LUXURY BRAND – IVAR AWARED THE BUTTERFLY MARK

14/12/2022

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DANIELLA DRAPER EARNS WORLD- RENOWNED BUTTERFLY MARK CERTIFICATION

26/10/2022

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SEPAI EARNS WORLD-RENOWNED BUTTERFLY MARK CERTIFICATION

03/11/2022

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CANDACRAIG EARNS WORLD-RENOWNED BUTTERFLY MARK CERTIFICATION

06/10/2022

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AINA KARI EARNS WORLD-RENOWNED BUTTERFLY MARK CERTIFICATION

21/09/2022

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POSITIVE LUXURY START UP ACCELERATOR PROGRAMME- NEW MEMBERS

01/08/2022

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GARRARD & STEPHEN WEBSTER RETAIN WORLD-RENOWNED BUTTERFLY MARK CERTIFICATION

28/07/2022

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S’ABLE LABS EARNS WORLD-RENOWNED BUTTERFLY MARK CERTIFICATION FROM POSITIVE LUXURY

19/07/2022

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MCM EARNS WORLD-RENOWNED BUTTERFLY MARK CERTIFICATION FROM POSITIVE LUXURY

15/07/2022

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POSITIVE LUXURY PREDICTIONS REPORT 2022: THIS IS NOT A DRILL

13/01/2022

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POSITIVE LUXURY ACCELERATES THE JOURNEY TO SUSTAINABILITY FOR SMALL BUSINESSES

19/01/2022

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2022 POSITIVE LUXURY AWARDS – SHORTLIST ANNOUNCED

21/01/2022

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BRAND GUIDELINES

Below you will find brand guidelines and assets for community members that are undergoing assessment and for certified brands. Brands in assessment are allowed to use the Positive Luxury logo in their communications, whilst the Butterfly Mark is reserved for brands that have achieved certification

Assets

Butterfly Mark Logo Black/White

Format: png
Size: 140 KB
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Butterfly Mark Logo White

Format: png
Size: 122 KB
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Butterfly Mark Logo Black

Format: png
Size: 104 KB
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Butterfly Mark Logo White/Black

Format: png
Size: 137 KB
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Positive Luxury Stacked Logo Black

Format: png
Size: 26 KB
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Positive Luxury Stacked Logo White

Format: png
Size: 27 KB
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Positive Luxury Logo Black

Format: png
Size: 26 KB
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Positive Luxury Logo White

Format: png
Size: 28 KB
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Accelerator Programme Logo Black Stacked

Format: png
Size: 130 KB
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Accelerator Programme Logo White Stacked

Format: png
Size: 138 KB
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Accelerator Programme Logo Black

Format: png
Size: 66 KB
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Accelerator Programme Logo White

Format: png
Size: 69 KB
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