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Why sustainability is trending with China’s millennials

Why Sustainability Is Trending With China’s Millennials | Jing Daily

Post pandemic global and domestic shifts in China on issues like climate change and green energy are forcing Chinese millennials to reflect on their generations’ values and purpose. Key influencers and investors are on a mission to promote sustainable fashion in China, such as Yu Holdings founders Wendy Yu and Veronica Chou, the founder & CEO of Everybody & Everyone.

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