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What is behind the rise in mid-priced luxury labels?

What is behind the rise in mid-priced luxury labels?

Once upon a time, consumers tended to fit into two clear categories: those who shopped on the high street and those who mostly bought designer. With the advent of social media, influencers and the increased awareness of sustainability, the industry has changed immeasurably over the past few years – and with this has come a rise in the number of contemporary labels, which fit somewhere between the affordable and luxury camps.

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