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Luxury needs authentication and authenticity to fight counterfeit goods

Luxury needs authentication and authenticity to fight counterfeit goods

By 2022, all Vacheron Constanin will be authenticated using blockchain technology. image credit: Vacheron Constanin With the proliferation of counterfeit luxury goods, high-end brands will need to emphasize craftsmanship and service while leveraging technology to combat this expensive and widespread problem.

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