It looks like you're visiting the GB site. Please choose another country or region to see content specific to your location.

Continue

L’Oréal invests in biotech plastics recycling initiative

L’Oréal invests in biotech plastics recycling initiative

In April 2018, L’Oréal made headlines with the launch of its Seed Phytonutrients green beauty brand; the product portfolio of which includes hair care, skin care, and body care packaged in shower-safe paper bottles made by Ecologic Brands​. The packaging was selected for having “as little impact on the earth as possible,” ​ according to a press release posted on loreal.com.

Become a positive luxury brand

You are just one step away from beginning your journey to earn the Butterfly Mark. Start the process today or contact us for a preliminary chat. We would love to hear from you.

Start your journey