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Idee Brand Platform Launches Sustainable Fashion Rating Site

Idee Brand Platform Launches Sustainable Fashion Rating Site

MILAN – As the pandemic has accelerated the digital push and further awakened consumers’ environmental and social consciousness, many companies are tapping both trends to shape the fashion industry of the future. Italy’s Idee Brand Platform, for one, has developed an online destination, dubbed the Sustainable Brand Platform, that uses blockchain technology to offer environmental and ethical ratings for international emerging fashion brands.

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