Become a positive luxury brand
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How Millennials and Gen Zers are Forcing Luxury Brands into E-commerce
How Millennials and Gen Zers are Forcing Luxury Brands into E-commerce
If a company chooses a wait-and-see approach instead of leading the charge into new technology, then they have already lost. Many brands still don’t understand this. For instance, it’s nearly impossible to buy any luxury car online.
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