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Empathy, Awareness and Fluidity: How Generation Z is making its mark on fashion

Empathy, Awareness, and Fluidity: How Generation Z Is Making its Mark on Fashion

Growing up in an era of ubiquitous digital technology and an unmatched rate of change, Generation Z has developed an interconnected and fluid way of processing the world, rather than digesting it through a binary framework.

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Whether you are a brand, supplier or retailer, you are just one step away from beginning your journey to earn the Butterfly Mark. Start the process today or contact us for a preliminary chat. We would love to hear from you.

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