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Could Meghan Markle’s New Line Be the Tipping Point Sustainable Fashion Needs?

Could Meghan Markle’s New Line Be the Tipping Point Sustainable Fashion Needs?

Few women can move product like Meghan Markle. Last year, it was reported by Lyst that for every item the Duchess of Sussex wears, the brand sees a 200 percent spike in search the following week. (Those numbers were even higher on her wedding day: Givenchy saw a 61 percent increase, and Stella McCartney got a 3,000 percent surge in traffic.)

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