It looks like you're visiting the GB site. Please choose another country or region to see content specific to your location.


In the news

Buzz builds around made-to-order fashion manufacturing

On-demand manufacturing at scale can reduce overproduction while providing affordable personalisation to customers. Customisation is driven by customer-facing software that works with existing machines or supply chains, which potentially lowers barriers to adoption. Knitwear is a key area in which one-of-a-kind production is possible, but scaling is limited by the speed of the machines.

Bethany Williams Is the London Designer Putting Sustainability First

Bethany Williams is one of the buzziest names in London’s ever-growing fashion scene. In 2019, she was shortlisted for the LVMH designer prize, received the prestigious Queen Elizabeth II Award for British Design, and has received recognition from the likes of Anna Wintour and Louis Vuitton’s Nicolas Ghesquière.

Companies should play integral role in shaping sustainable future

Actress Bonnie Wright appears in the new Prada Re-Nylon video series. Image credit: Prada Rather than relying on governmental regulations alone to combat climate change, companies should get involved and go beyond these guidelines in part because it is financially sound, according to a new report from Positive Luxury.

How Patagonia became the ‘grand experiment’ of sustainable business

Patagonia’s Lisa Pike Sheehy and Mihela Hladin Wolfe talk about how the outdoor wear company aspires to be a sustainability trailblazer – and is well used to ‘playing in the arena of hate and love’ as a result,Management,Recycling ,Patagonia,fashion,Circular Economy,In-depth,School Strikes,Climate Strike

McQueens – NET SUSTAIN Campaign

NET SUSTAIN is a curated platform, devised by the luxury online retailer is a curated platform, devised by the luxury online retailer to highlight and celebrate the brands sold on site that meet the business’ criteria for sustainability, offering customers a way to identify those brands and products more easily.

Become a positive luxury brand

You are just one step away from beginning your journey to earn the Butterfly Mark. Start the process today or contact us for a preliminary chat. We would love to hear from you.

Start your journey