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Focus Report spotlight: What does it mean to activate purpose?

Focus Report spotlight: What does it mean to activate purpose?

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We recently published our new Focus Report, Bringing the Future Forward, in which Positive Luxury’s sustainability experts highlighted five opportunities that business leaders can seize now to have a more positive impact on the world. One of the key insights we found was the pressing need for companies to activate purpose. By ‘activating purpose’, we mean actually doing it. Lots of companies talk about having a purpose, but there is little point in having one unless you fully commit to demonstrating it through every choice and decision you make. Purpose must guide every part of a business’ thinking, planning and...

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"Many businesses understand the value of nature and are voluntarily shifting their practices toward sustainability and longer-term thinking. In order to scale and speed up the action needed to transform our economic systems; we need more businesses to take a natural capital approach where they ...

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"Many businesses understand the value of nature and are voluntarily shifting their practices toward sustainability and longer-term thinking. In order to scale and speed up the action needed to transform our economic systems; we need more businesses to take a natural capital approach where they recognise that there are finite natural resources. Only by doing so will the true value of nature be captured and embedded in business decision-making." – Eva Zabey, Executive Director of #BusinessForNature, in our latest Focus Report, #BringingtheFutureForward available to download via the link in our bio. _ « De nombreuses entreprises comprennent la valeur de la nature et modifient volontairement leurs pratiques vers la durabilité et une réflexion à plus long terme. Afin de mettre à l'échelle et d'accélérer les mesures nécessaires pour transformer nos systèmes économiques, nous avons besoin que davantage d'entreprises adoptent une approche fondée sur le capital naturel là où elles reconnaissez qu'il existe des ressources naturelles limitées. Ce n'est qu'ainsi que la vraie valeur de la nature sera capturée et intégrée dans la prise de décision commerciale. " - Eva Zabey, Directrice Exécutive de #BusinessForNature, dans notre dernier rapport Focus, #BringingtheFutureForward disponible en téléchargement via le lien dans notre bio.#PositiveLuxury #FocusReport #COVID19 #Sustainability #Future #Business #Leadership #Purpose #technology #Innovation

Masterfully aged for 8 months in bourbon casks then bottled in a hand-made ceramic decanter, #ClaseAzulReposado is a true icon.
@ClaseAzul’s vision revolves around passion and happiness and invites you to sip away the ordinary through flavour, art and culture. Discover the brand's ...

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Masterfully aged for 8 months in bourbon casks then bottled in a hand-made ceramic decanter, #ClaseAzulReposado is a true icon. @ClaseAzul’s vision revolves around passion and happiness and invites you to sip away the ordinary through flavour, art and culture. Discover the brand's positive actions on positiveluxury.com. _ Maîtrisé pendant 8 mois en fûts de bourbon puis mis en bouteille dans une carafe en céramique artisanale, #ClaseAzulReposado est une véritable icône. La vision de @ClaseAzul tourne autour de la passion et du bonheur et vous invite à siroter l'ordinaire à travers la saveur, l'art et la culture. Découvrez les actions positives de la marque sur positiveluxury.com. #PositiveLuxury #Brandstotrust #ButterflyMark #ClaseAzul

We are thrilled to announce that @calleijajewels has been certified with the #ButterflyMark. Calleija is a jeweller specialising in bespoke pieces. They fuse responsibly sourced Australian Argyle pink diamonds, white diamonds and coloured gemstones with their revered talent for design.
The ...

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We are thrilled to announce that @calleijajewels has been certified with the #ButterflyMark. Calleija is a jeweller specialising in bespoke pieces. They fuse responsibly sourced Australian Argyle pink diamonds, white diamonds and coloured gemstones with their revered talent for design. The company was founded on a commitment to craftsmanship, as they blend traditional techniques with contemporary design. Explore their positive actions on positiveluxury.com. _ Nous sommes ravis d'annoncer que @Calleijajewels a été certifié avec le #ButterflyMark. Calleija est un bijoutier spécialisé dans les pièces sur mesure. Ils fusionnent des diamants roses australiens Argyle, des diamants blancs et des pierres précieuses colorées de source responsable avec leur talent vénéré pour le design. L'entreprise a été fondée sur un engagement envers l'artisanat, car ils mélangent des techniques traditionnelles avec un design contemporain. Découvrez leurs actions positives sur positiveluxury.com. #PositiveLuxury #ButterflyMark #Brandstotrust #Calleija

"Every company, no matter the number of employees, the stage of development or its revenues, can and must make social impact a priority. Now is the time.
We have the power to help shape a more equitable, empathetic world and sustainable smart business can play a big role in making that ...

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"Every company, no matter the number of employees, the stage of development or its revenues, can and must make social impact a priority. Now is the time. We have the power to help shape a more equitable, empathetic world and sustainable smart business can play a big role in making that possible." – Susan McPherson, Founder & CEO of @mcpstrategies, in our latest Focus Report, #BringingtheFutureForward available to download via the link in our bio. _ «Chaque entreprise, quel que soit le nombre d'employés, le stade de développement ou son chiffre d'affaires, peut et doit faire de l'impact social une priorité. Le moment est venu. Nous avons le pouvoir d'aider à façonner un monde plus équitable et empathique, et les entreprises intelligentes durables peuvent jouer un grand rôle pour rendre cela possible. "- Susan McPherson, fondatrice et PDG de @mcpstrategies, dans notre dernier rapport Focus, #BringingtheFutureForward disponible en téléchargement via le lien dans notre bio. #PositiveLuxury #FocusReport #COVID19 #Sustainability #Future #Business #Leadership #Purpose #technology #Innovation #future

Jewellery you can feel good about. @verlasofficial uses ethically-sourced, top-tier diamonds and gemstones from world-class mines, set in the finest 95% platinum and 14-karat and 18-karat gold. Every single stage of the manufacturing process undergoes thorough inspection to ensure absolute ...

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Jewellery you can feel good about. @verlasofficial uses ethically-sourced, top-tier diamonds and gemstones from world-class mines, set in the finest 95% platinum and 14-karat and 18-karat gold. Every single stage of the manufacturing process undergoes thorough inspection to ensure absolute perfection and sustainability in the final product, and all their studios are certified by the Responsible Jewellery Council.. Discover their positive actions on positiveluxury.com _ Des bijoux dont vous pouvez être fiers. @verlasofficial utilise des diamants et des pierres précieuses de première qualité provenant de mines de classe mondiale, issus de sources éthiques, sertis dans le meilleur platine à 95% et en or 14 carats et 18 carats. Chaque étape du processus de fabrication est soumise à une inspection approfondie pour assurer la perfection absolue et la durabilité du produit final et tous leurs studios sont certifiés par le Responsible Jewellery Council. Découvrez leurs actions positives sur positiveluxury.com. #PositiveLuxury #ButterflyMark #FollowTheButterfly #Verlas

@anyahindmarch is known for its combination of high-quality production and creativity, and often launches campaigns that have a strong and meaningful message.
This season the brand has launched the #WasteNotWantNot campaign, having realised that there is no waste in nature.
Made from leather...

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@anyahindmarch is known for its combination of high-quality production and creativity, and often launches campaigns that have a strong and meaningful message. This season the brand has launched the #WasteNotWantNot campaign, having realised that there is no waste in nature. Made from leather off-cuts that otherwise end up into the bin and ultimately into landfill, each piece of leather in the collection is manually thinned down, laser cut, polished and stitched. Discover why they've been certified with the #ButterflyMark, on positiveluxury.com. _ @anyahindmarch est connue pour sa combinaison de production de haute qualité et de créativité, et lance souvent des campagnes qui ont un message fort et significatif. Cette saison, la marque a lancé la campagne #WasteNotWantNot, ayant réalisé qu'il n'y a pas de déchets dans la nature. Fabriqué à partir de chutes de cuir qui finissent autrement dans la poubelle et finalement dans la décharge, chaque morceau de cuir de la collection est aminci manuellement, découpé au laser, poli et cousu. Pour en savoir plus sur la marque et pourquoi ils ont été certifiés avec le #ButterflyMark, rendez-vous sur positiveluxury.com. #PositiveLuxury #ButterflyMark #Brandstotrust

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