A Day In The Life Of: Rens Kroes
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The Positive Life of Julia Hailes
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Simple but impactful hacks for sustainable living
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The importance of sleep and how to get more of it
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YiY founder Felicienne Bloemers on recovering from burnout and finding her creative outlet
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Anya Hindmarch
Fashion & Accessories
CLICK THE BUTTERFLY MARK TO DISCOVER THE BRAND’S UNIQUE POSITIVE ACTIONS
Anya Hindmarch has been awarded the Butterfly Mark for their measurable impact and ACTION to sustainability.
Want to learn more? Click on the interactive Butterfly Mark on your left and scroll through each Positive Action to read a short description of the brands efforts and achievements as verified by Positive Luxury. You will also be able to find the interactive Butterfly Mark online on the brands website, retailer and partner sites.
IMPACT AND COMMITMENt
FAIR LABOUR
Anya Hindmarch’s code of conduct includes corporate policies that support anti-corruption, human rights, labour, equal opportunities, diversity, and health and safety. Their ethical audits include topics like harassment, wages and benefits and overtime. They audit their factories on a regular basis to comply with their audits. The brand also has a policy in place to ensure that models are cared for and protected.
NO SINGLE-USE PLASTIC AND RECYCLABLE PACKAGING
Anya Hindmarch currently uses recyclable poly bags, but they are removing those bags from their products and are in the process of switching to FSC-certified carton paper. They are reducing the amount of packaging they use, as well, and moving to soy-based inks. For online orders, the brand plans to go paperless, emailing invoices and return instructions. Their carrier bags are completely recyclable, and they are working to have them made with FSC-certified paper and paper handles. All of their marketing materials are made of recycled materials.
BETTER COTTON INITIATIVE AND LEATHER WORKING GROUP
Anya Hindmarch’s textiles are certified by Oeko-Tex, Global Organic Textile Standard and Global Recycle Standard. They are a member of the Better Cotton Initiative, as well as the Leather Working Group. By the end of 2020, Anya Hindmarch aims to have all of their leather suppliers in their supply chain belonging to the Leather Working Group.
CONSCIOUS DESIGN AND CIRCULAR ECONOMY
Anya Hindmarch is always looking at recycled materials to replace their virgin materials. They are currently working with recycled nylon, recycled canvas, recycled satin, recycled lining and recycled sequins. They have replaced PVC with TVU, and they are looking at both vegan leather and recycled leather.
Anya Hindmarch is working to reduce their waste and eliminate hazardous substances from their supply chain. They regularly update their vehicles with the most modern technology and comply with the latest ULEZ regulations. For external transports, they are optimising the shipments of finished products, which could mean consolidating shipments or choosing the least impactful shipping mechanism. The brand is also compliant with Goal 12 within the Sustainable Development Goals, which dictates responsible consumption and production patterns.
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