CÉCILE LOCHARD
Chief Sustainability Officer, Guerlain
Holding a double master in Sustainable Development from PARIS-DAUPHINE University and Profit-Non-Profit Project Management from the ESSEC business school, Cécile Lochard began her career in finance within HSBC’s SRI (Socially Responsible Investment) branch, where she evolved over a period of six years.
For eight years she then managed private partnerships for the WWF, the world’s first envi- ronmental non-profit organization, where she created a philanthropy department and
notably served as spokesperson for topics surrounding luxury and the environment.
In 2011, Cécile wrote “Luxury and Sustainability: A New Alliance” (Luxe et Dévelop- pement Durable: La Nouvelle Alliance), a leading reference on the subject of luxury and social responsibility published by Éditions Eyrolles. At the same time she founded a consultancy specifically aimed at guiding luxury Houses in the creation of CSR strategies and assisting Charity Organisations and Foundations in how to create environ- mentally responsible programmes. She also speaks at conferences internationally and serves as an MBA Luxury Management professor specializing in “Conscious Luxury”.
Cécile joined the LVMH Group in 2015 as the Director of Sustainable Development and Communications for Cha Ling, before joining the Guerlain House in 2019 as Biodiversity Programs and Sustainable Communications Manager. She became Guerlain’s Chief Sustainability Officer in September, 2020.
Consistently guided by a desire to unite the worlds of luxury and sustainability, Cécile Lochard use her new role to deepen Guerlain’s House commitment to sustainability: innovating sustainably, preserving biodiversity, acting for climate and creating po- sitive social impact.
