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The magnificent elephant is under threat. Around 55 African elephants are killed a day for their tusks while the species remains in decline from poaching, and more African elephants are now being poached than born. While the creatures’ future seems uncertain, there are a number of initiatives and brands who are working to save them....
Protecting your mental health is always paramount, and in this particular time of crisis, that has become even more apparent. Today marks the second last day of Mental Health Awareness Week, a time of further recognition for the importance of mental wellbeing. To mark the week, we asked Elisha London, the founder of United for...
ALBIVA has been awarded the Butterfly Mark for their measurable impact and ACTION to sustainability.
Want to learn more? Click on the interactive Butterfly Mark on your left and scroll through each Positive Action to read a short description of the brand’s efforts and achievements as verified by Positive Luxury. You will also be able to find the interactive Butterfly Mark online on the brand’s website, retailer and partner sites.
CHARITABLE GIVING
ALBIVA donates £1 from the sale of every product to charity. To be as transparent as possible, the company has set the £ amount, rather than a percentage of the profits.
FAIR LABOUR AND EQUAL PAY
ALBIVA is committed to creating a positive environment for their employees, providing unconscious bias training and implementing several codes of conduct, including ethics, equal opportunities and diversity, and health and safety. All staff members are considered equal, and the company aims to create a working environment that is free from discrimination. They require their suppliers to have those same policies in place, asking them to provide their ethical policy statements and visiting them regularly.
When working with models, ALBIVA has a policy in place to protect their wellbeing. They also have a gender-equal pay policy, and reviews pay conditions across the company on an annual basis. ALBIVA has published a slavery and human trafficking statement in accordance with the UK Modern Slavery Act.
REDUCES WATER USE
ALBIVA has systems in place to manage, monitor and reduce their water consumption, and they have set targets to further minimise their water usage. None of their products are formulated with water, an outstanding fact because the average skincare product is made with 85% to 95% water. Instead, ALBIVA uses certified organic raspberry water. When it comes to educating the consumer on water usage, the brand encourages customers to use their only rinse-off product while in the shower.
NO HARSH CHEMICALS OR ANIMAL TESTING
ALBIVA is working with their suppliers to eliminate hazardous substances from their supply chain, and they maintain a restricted substance use list that complies with the EU REACH Candidate List of chemicals that meet the criteria for Substances of Very High Concern. All of their products are free from propylene glycol and microbeads. ALBIVA promotes the use of fairtrade, biodynamic, and organic ingredients.
RECYCLABLE PACKAGING
ALBIVA tracks the amount of single use plastic in their packaging, and none of their products contain any single use plastic or solid microplastics. Their target for their next production cycle is to replace their current cleanser and toner bottles with bottles made from recycled materials. Their packaging is currently 100% recyclable, and all of their marketing materials are made of recycled, FSC-certified materials.
FOREST CONSERVATION
ALBIVA is committed to sustainably using marine resources for sustainable development, and protecting, restoring and promoting the sustainable use of terrestrial ecosystems. They are also committed to combating deforestation, reversing land degradation and stopping the loss of biodiversity. Their wooden packaging comes from PEFC-certified wood that supports small forest owners.
You are just one step away from beginning your journey to earn the Butterfly Mark. Start the process today or contact us for a preliminary chat. We would love to hear from you.
