The luxury business deemed to have achieved more than any other in reshaping its business model toward a fully sustainable one in the last 12 months. The entire shortlist is to be applauded, but winner Monica Vinader set the standard for tangible action across all areas of ESG+. This business is a positive example for all luxury companies.
“What sets this business apart, and which the judging panel rightly acknowledged, is the company’s incredible commitment to ongoing improvement. For the Monica Vinader team, the job is never complete and 2021 was clear evidence of this. They embedded sustainability into the structure and operations of the business, including the introduction of a GM for sustainability, executive-level steering committee, a Green Team of operational experts spearheading delivery of sustainable change and another team dedicated to diversity, equality and inclusion initiatives. They made the bold move to using only recycled gold and silver, reduced single-use plastic in their supply chain by 90% and redesigned all packaging to use less, but more sustainable materials that are 100% recyclable and reusable. They went completely carbon neutral, across operations and product, and rightly acknowledge offsets as an absolute last resort. Their jewellery recycling scheme is a game-changer, as is the dedication shown to upskilling employees’ sustainability knowledge and involving their community of followers in the sustainable design process. All this and more are documented, tracked and reported on with refreshing honesty. Monica Vinader is a sustainability trailblazer, a poster child for innovation and transparency, and a crown jewel amongst Positive Luxury’s community of Butterfly Mark certified companies.”
– Amy Nelson-Bennett, Co–CEO Positive Luxury
Laila Charlton Meyrick