Pyrrha
Pyrrha
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JEWELLERY & WATCHES

PYRRHA

From its certified zero-carbon, energy-efficient Vancouver studio, Pyrrha’s designers, with their team of artisans, handcraft more sustainable jewellery that holds personal significance for those who wear it. Where some see imperfection, they see character, individuality, and strength. Their meaningful talismans – cast in-house with 100% recycled precious metals – are designed to offer inspiration, connection, and comfort.

SUSTAINABILITY PURPOSE

Sustainability is of paramount importance at Pyrrha, and they believe that it's a company's walk, not their talk, that matters. They are acutely aware of the havoc that the conventional jewellery industry wreaks on the world, and want to inspire other companies to be more accountable, transparent, and better for the world. They have assessed the UN SDG goals and have chosen to focus on those that align with their values. Pyrrha is a certified B Corp, a living wage employer, a member of 1% for the Planet, carbon neutral, and a recognised member of the Responsible Jewellery Council (certification number 0000 4572) as part of their ongoing commitment to increase their social impact and lessen their environmental impact.

Pyrrha Positive Luxury

Established

1995

Headquarters

Vancouver, BC Canada

First Certified

2023

Categories

Jewellery

Employees

10-20

Website

pyrrha.com

Distribution

Worldwide

SUSTAINABILITY REPORT CARD

Click below to see the detailed breakdown of Environmental, Social and Governance (ESG) performance. Pyrrhahas been comprehensively assessed and scored against all key areas of sustainability, including impact on climate, nature and water, treatment of workers and communities as well as how ethically the business is run. Performance is assessed against international agreements, global frameworks, standards and legislation.

Environmental

A company must evidence that throughout its full value chain it is operating with tangible respect for the natural world across 13 critical areas including climate change, pollution & waste management, biodiversity, water security and animal welfare.

Excellent
81%
Governance

A company must evidence that it operates in line with the leading global standards of best practice and transparency across its full value chain. We examine performance across six critical areas including standards & accreditations, traceability and target-based alignment to UN Sustainable Development Goals.

Excellent
81%

REAL CHANGE IN ACTION

Climate, Energy & Waste Management

Since 2016 Pyrrha has been carrying out annual carbon footprint assessments and in 2025 achieved an 81% reduction in Scope 1 and Scope 2 GHG emissions against its initial year. This substantial reduction was reached through the building of their Vancouver studio, which includes a six-story production tower and a new showroom in a fully restored heritage house. The buildings have been awarded the Zero Carbon Certification, through the Canadian Green Building Council (CaGBC), in recognition of their sustainability achievements. Their energy efficiency is achieved by choosing low-carbon building materials, use of renewable energy, and smart technology. The buildings are heated and cooled using a geothermal pump that draws energy from the ground. For the construction of the production studio, GHG-intensive cement was replaced by cross-laminated timber, and photochromic windows were used, which tint automatically according to the position of the sun. These smart windows reduce heat and glare to reduce energy consumption and provide comfort. Pyrrha remains a carbon-neutral business by successfully offsetting all residual carbon through the Great Bear Forest Carbon Project in partnership with Carbonzero.

Supply Chain Transparency

The brand has established a system of controls and transparency over their supply chain for precious metals, diamonds and coloured gemstones that align with the Code of Practice guidelines from the Responsible Jewellery Council and the OECD Due Diligence Guidance for Responsible Supply Chains of Minerals from Conflict-Affected and High-Risk Areas. A supplier Code of Conduct and supplier questionnaire has been introduced in the sourcing process, heavily focusing on human rights and fair labour practices. To further lower risk and increase supply chain visibility, raw materials are sourced from Canada and the United States and all of their jewellery is created in Vancouver, Canada.

Sustainable Materials & Circularity

Pyrrha uses 100% recycled gold and silver for all of its jewellery and offers a lifetime warranty to ensure longevity and avoid post-consumer waste generation. The brand uses 100% recycled materials in its consumer packaging, aiming to increase the use of FSC-certified forest-based materials going forward. The meaning card, included with each piece of jewellery sold, is handmade from recycled cotton textile offcuts, linen, flax straw, and jute.

People Management & Community Involvement

Pyrrha is a certified Living Wage Employer and is deeply committed to the well-being of its team, as well as the communities and causes it supports. Pyrrha is a member of 1% for the Planet and donates a minimum of 1% of gross sales to eco-initiatives driving on-the-ground change across climate, food, land, pollution, water, and wildlife. Beyond this commitment, Pyrrha supports a number of charitable partnerships, educational initiatives, and community-based events. The company donates $100 from each piece sold from its Let Nature Be Your Teacher collection to Environmental Youth Alliance, a registered charity that supports BIPOC youth in connecting with nature and their community; $100 from each Pyrrha x Sarah McLachlan Lilith talisman to the Sarah McLachlan School of Music, which provides free music education to children and youth facing financial, social, or emotional barriers to access; and $100 from each Music Unites Us talisman to Pathway to Paris, a non-profit dedicated to helping cities transition to 100% renewable energy and zero emissions. Pyrrha also supports the next generation of makers through the Pyrrha Scholarship and the Pyrrha Indigenous Student Award at Vancouver Community College’s Jewellery Art and Design program. Its purpose-built certified zero carbon studio and flagship store also serve as a gathering space for events that foster community around shared values.

Since 2016 Pyrrha has been carrying out annual carbon footprint assessments and in 2025 achieved an 81% reduction in Scope 1 and Scope 2 GHG emissions against its initial year. This substantial reduction was reached through the building of their Vancouver studio, which includes a six-story production tower and a new showroom in a fully restored heritage house. The buildings have been awarded the Zero Carbon Certification, through the Canadian Green Building Council (CaGBC), in recognition of their sustainability achievements. Their energy efficiency is achieved by choosing low-carbon building materials, use of renewable energy, and smart technology. The buildings are heated and cooled using a geothermal pump that draws energy from the ground. For the construction of the production studio, GHG-intensive cement was replaced by cross-laminated timber, and photochromic windows were used, which tint automatically according to the position of the sun. These smart windows reduce heat and glare to reduce energy consumption and provide comfort. Pyrrha remains a carbon-neutral business by successfully offsetting all residual carbon through the Great Bear Forest Carbon Project in partnership with Carbonzero.

The brand has established a system of controls and transparency over their supply chain for precious metals, diamonds and coloured gemstones that align with the Code of Practice guidelines from the Responsible Jewellery Council and the OECD Due Diligence Guidance for Responsible Supply Chains of Minerals from Conflict-Affected and High-Risk Areas. A supplier Code of Conduct and supplier questionnaire has been introduced in the sourcing process, heavily focusing on human rights and fair labour practices. To further lower risk and increase supply chain visibility, raw materials are sourced from Canada and the United States and all of their jewellery is created in Vancouver, Canada.

Pyrrha uses 100% recycled gold and silver for all of its jewellery and offers a lifetime warranty to ensure longevity and avoid post-consumer waste generation. The brand uses 100% recycled materials in its consumer packaging, aiming to increase the use of FSC-certified forest-based materials going forward. The meaning card, included with each piece of jewellery sold, is handmade from recycled cotton textile offcuts, linen, flax straw, and jute.

Pyrrha is a certified Living Wage Employer and is deeply committed to the well-being of its team, as well as the communities and causes it supports. Pyrrha is a member of 1% for the Planet and donates a minimum of 1% of gross sales to eco-initiatives driving on-the-ground change across climate, food, land, pollution, water, and wildlife. Beyond this commitment, Pyrrha supports a number of charitable partnerships, educational initiatives, and community-based events. The company donates $100 from each piece sold from its Let Nature Be Your Teacher collection to Environmental Youth Alliance, a registered charity that supports BIPOC youth in connecting with nature and their community; $100 from each Pyrrha x Sarah McLachlan Lilith talisman to the Sarah McLachlan School of Music, which provides free music education to children and youth facing financial, social, or emotional barriers to access; and $100 from each Music Unites Us talisman to Pathway to Paris, a non-profit dedicated to helping cities transition to 100% renewable energy and zero emissions. Pyrrha also supports the next generation of makers through the Pyrrha Scholarship and the Pyrrha Indigenous Student Award at Vancouver Community College’s Jewellery Art and Design program. Its purpose-built certified zero carbon studio and flagship store also serve as a gathering space for events that foster community around shared values.

A WORD FROM THE CO-FOUNDERS

Long before we knew what "sustainable" meant, we both tried to live our lives with minimal impact on the environment. When we started Pyrrha, we both agreed that we wanted it to be an extension of ourselves and our values rather than an entity unto itself. We still live and work by this creed, and we feel that it makes decisions about how Pyrrha shows up in the world so much easier to make.

WADE PAPIN AND DANIELLE PAPIN

CO-FOUNDERS

Pyrrha Positive Luxury
Pyrrha Positive luxury

WHY POSITIVE LUXURY

We underwent assessment with Positive Luxury because we want to promote the concept that sustainability and luxury are not mutually exclusive. The Butterfly Mark is a visual assurance to our customers and suppliers that they can trust that we run our business responsibly. Our hope is that the definition of luxury will one day change to include a sustainability requirement so that all luxury will be positive.

PATHWAY TO HIGHER STANDARDS

Each day Pyrrha takes small steps to ensure that it's constantly moving forward on its sustainability journey: the brand is always looking to develop new processes to find ways to do things outside of standard jewellery practices. The little things can add up quickly to make a big difference and they empower their employees to make subtle but sweeping changes. In the long term, they are looking to manufacture all their own chains and findings in-house as the final stage in their vertical integration.

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