SUPPLIER
MEADOW
Meadow is tackling the global waste crisis by changing beauty care packaging. Their patented innovations repurpose the world’s most optimised and recycled packaging: the aluminium can. By evolving the cans design and introducing their Daisy Top end, they transform the can into a refill cartridge and open-up a world of unparalleled benefits. By using what’s already there and by tapping into existing behaviours, they're giving businesses and brands a simple, scalable solution and consumers, an easy and familiar way to make a difference.
SUSTAINABILITY PURPOSE
Meadow was founded to address environmental problems created by waste from linear consumption. Their sustainability ethos is inspired by nature’s circularity. Just like a meadow, nothing is wasted, everything is put back in. Meadow knows that to end waste, beauty brands must be part of the transition to a circular economy. Meadows helps by offering packaging solutions that combine reusable products with recyclable refill cartridges made from adapted aluminium cans. This avoids plastic and reduces carbon emissions. At Meadow, sustainable doesn’t mean compromising on other important factors. With thoughtful design and consideration, they create more sustainable packaging solutions that improve the consumer’s experience and the brand’s relation to their customers.
Established
2020
Headquarters
Stockholm, Sweden
Employees
1-10
Categories
Packaging
Website
A WORD FROM THE CEO
At Meadow, we believe the waste crisis is not a disposal issue, it's a design issue. Our aim is to replace linear, single-use packaging with a circular solution that also reduces carbon emissions and treads more lightly on the planet.
VICTOR LJUNBERG
CEO
WHY POSITIVE LUXURY
We know that sustainability is more than creating products with low environmental impact: it involves improving every aspect of our company. Undergoing certification with Positive Luxury will raise our standards even further and allow us to approach our clients and consumers with confidence.