JEWELLERY & WATCHES
UNSAID
Unsaid is a new-age brand pioneering of luxury with more sustainably crafted jewellery. Handcrafted with lab-grown diamonds and recycled 18K gold — each collection is inspired by real stories and results in innovative, signature diamond cuts. Every jewel references a specific symbol, which Unsaid translates into meaningful, lower-impact, long-lasting jewels.
SUSTAINABILITY PURPOSE
In 2020, Unsaid reassessed its sustainability goals and commitments, focusing on four broad areas: renewable energy, recycled materials, carbon neutrality and equal and ethical practice. Today, it is a luxury house on its way to carbon-zero by 2025. Unsaid handcrafts timeless jewels with lab-grown diamonds made finished in 18K recycled gold. It is 100% committed to taking action to grow sustainable business practices that champion environmental consciousness, and that impact people and the planet positively. Unsaid is pioneering the future of luxury through lower-impact jewels designed for life’s defining moments.
Established
2018
First Certified
2023
Headquarters
Paris, France
Employees
25-30
Categories
Luxury Jewellery
Website
Distribution
Worldwide
A WORD FROM THE CEO
Unsaid wishes to create beauty in the world that honours people and the planet. Through conscious actions, Unsaid is pioneering a future for luxury that is both sustainable and highly innovative.
ANKIT MEHTA
CEO
BUTTERFLY MARK TESTIMONIAL
Luxury is a category of indulgence and desire. And often guilty of lacking a collective conscience of the planet. At Unsaid, we hope to bring a new paradigm in the world of luxury and jewellery with our solar-powered lab-grown diamonds, recycled gold and carbon zero program. The Butterfly Mark from Positive Luxury shares the same ambition as us to bring this conscience alive in the world of luxury, and thus being accredited in this program would testify to our efforts in sustainability and responsible practices.
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CLIMATE
Unsaid has a target to achieve net-zero carbon emissions by the end of 2025. Operational targets and action plans have been established to make CO2 reductions of 30% in both 2023 and 2024. An annual, third party carbon footprint assessment measures both Unsaid and Walking Tree’s scope 1, 2 and 3 emissions. From diamond and jewellery processing to inbound and outbound shipments, its mitigation strategy focuses on downstream distribution, capital goods, and controlled emissions. To address its climate impacts, Unsaid actively exchanges data and value chain analyses with its suppliers. In addition to GHG emission offsetting hydro projects in line with the GHG Protocol Corporate Standard, Unsaid is drawing on solar energy to power all its lab-grown diamond manufacturing processes. Meanwhile, other laboratories in the supply chain use 90% of renewable energy to produce materials.
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PEOPLE MANAGEMENT
Wide-ranging human resource policies define employees’ rights and responsibilities across Unsaid’s transcontinental offices. Focus areas such as health and well-being, diversity, inclusion, equality, and training are embedded in day-to-day operations. Training programmes foster horizontal and vertical mobility skill sets within the wider business, and professional development opportunities highly encouraged. Additionally, the company welcomes interns across its Indian, Belgium, French and US offices to complete their graduate studies with on-the-job training in diamond and jewellery craftsmanship, business and office management skills. Annual surveys are supplemented by formalised employee feedback, plus regular health and safety meetings. Composed of a diverse staff, with women representing 45% of the management team, all departments are involved in a 360-degree feedback process. This collective input enhances teamwork in sustainability work and broader business processes.
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SUSTAINABLE INNOVATION
Unsaid's lab-grown diamond production is possible because it invests more than 50% of its research and development budget into sustainable innovation processes. It also procures recycled gold from existing metals to create a more sustainability-driven manufacturing processes. Multidisciplinary collaboration and pooling of inhouse expertise seeks to support innovation activities – and delivers results. In 2022, after nearly two years of research and development, Unsaid unveiled the Reminiscence Ring, understood to be the world's largest lab-grown diamond ring to date. Using innovative techniques to make precise facets and angles, teams assembled 14 lab-grown diamonds to develop the 35.90-carat ring. Handcrafted with reminiscence-cut diamonds (patent pending), the record-breaking jewel creates a truly unique play of light. Unsaid has pledged to auction the ring, with net proceeds committed to support two environmental NGOs, One Tree Planted and Sea Shepherd Conservation Society.
WHERE NEXT?
Across all business fronts, Unsaid is on a path to zero carbon. Its mission to design beautiful jewels while minimising it footprint drives creative ambition and innovation. Renewable energy currently sources power 90% of its diamonds, and its aims to reach 100% of renewable energy supply by the end of 2023.