BEAUTY & FRAGRANCE
Aina Kari Considered Home Fragrance is a new high-end, sustainable brand of scented candles that thoughtfully combines the unsurpassed craftsmanship, history and prestige of Italian Murano glass with the finest eco-sustainable materials. Merging creative talent from around the world and with a hyper-local production process, Aina Kari is an innovative and plastic- free brand that stands out as a trailblazer in the luxury candle market. Aina Kari’s Comedia dell’Arte – Trilogy (On The Stage, Play and With Confidence collections) was recently shortlisted at Isola Design Awards 2021 in the category Best Product Design. Aina Kari combines the quality of a candle, made with special eco-sustainable waxes for a niche environmental-friendly consumer, with the peculiar design of values, history, and artistic prestige fusing in the fine mastery of Murano glass. Meticulousness is the strength that allowed us to bring to light a unique product in the world of the art design, enhancing and celebrating the places where we live.
The brand was born between Milan and Venice, the axis of the Italian design, striking the right balance between art as a source of inspiration, and ethics to give the future a real future. Aina Kari has been meticulously designed to tell a story; one that celebrates both tradition and contemporaneity in art, design and craftsmanship, while sustainability is built into every part of Aina Kari’ decision process from the design to your home delivery. From sourcing the finest raw materials to working with local artisans and young creative minds, Aina Kari standards are Considered. Our Manifesto – Beauty without guilt: I believe in doing things the right way. I believe in creating a cohesive, meaningful home fragrance brand that unites beauty and good. I believe in nourishing our desire to have and collect uniquely beautiful objects. I believe our works of fragrances, artefacts, designs and visuals should be created with a deep sense of responsibility towards community and environment. I believe collaboration is paramount to our success. I believe that people love mesmerizing fragrances Italian heritage and its craftsmanship, and our planet. AK is dedicated to them.
A WORD FROM THE FOUNDER
When the fragrance is a memory, the vase rest a treasure
BUTTERFLY MARK TESTIMONIAL
After many years in scented candle industry, I know that there are just few fragrances that over performing, the rest make just “assortment”. So, I decided to create few but high-quality natural fragrances, suggesting a subtle sophistication and connected with the candle design; these fragrances also meet the request of latest trends, but still rest timeless due to the elegances of the ingredients, 100 % Made in Grasse, France. I fully grasp the pleasure that a fragrance infuses into our homes and environments. However, pleasure does not have to be the only driver, but also our responsibility. The fragrance evaporates, the wax burns out, and - too often - the container is never reused, no matter how hard you try to get this message across. This also happens because jars are too small to have any real post-consumer function, they are often silk-screen printed or have a non-removable logo. I did not want any logo for Aina Kari's candles so as to let the design stand out, resulting in authentic upcycling. In an era of consumerism, the utopian solution would be not to consume; however, I chose to focus on responsible, mindful, and lasting consumption, whereby the refined design, craftsmanship, and intrinsic values of the product result in “buying less, buy better”. Positive Luxury supports Aina Kari pushing boundaries. My personal own commitment and acts are not enough, but gain value when they become facts checked by Positive Luxury Committee.