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Romilly Wilde positive luxury
Romilly Wilde Positive Luxury
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BEAUTY & FRAGRANCE

ROMILLY WILDE

Romilly Wilde creates conscious skincare, which is derived from natural, plant-based sources. Their commitment to clean, synthetic free formulas represents a new language in luxury skincare, one that redefines “clean beauty”.

SUSTAINABILITY ETHOS

Sustainability has always played a part in our procurement, however packaging is a constant challenge as the market is moving faster than the suppliers can evolve. We want to highlight how the beauty industry can be ‘clean’ in all regards, not just in conscious formulations but in the polluting of our planet on an industrial level, something the beauty industry needs to recognise and make steps to make change. This is a moral and ethical ‘must’ for all businesses in fashion and beauty.

Romilly Wilde positive luxury

Established

2015

Headquarters

London, UK

First Certified

2020

Employees

12

Products

Beauty & Wellness

Distribution

UK, Europe, USA

A WORD FROM THE FOUNDER

To be a sustainable brand, your vision needs to look beyond current constraints and lean towards solutions that will help to challenge your industry, as well as your own brand values. Our vision is to create a brand that can embrace change in a very static industry, as we believe that not only consumer’s values will change, but for it to become the norm to have an ethical and sustainable business from conception; not half way through.

SUSIE WILLIS

FOUNDER

Romilly Wilde Positive Luxury

Case study

100% NATURAL AND FREE FROM ANIMAL TESTING

By using exclusively clean and effective ingredients, Romilly Wilde develops skincare that is kind to people and the planet. 100% of their formulas are natural, non-synthetic and clean, meaning all materials used in products are free from chemical production or processing. Romilly Wilde’s formulas take advantage of the latest biotechnology science that harnesses the nutritional energetic properties from a plant’s stem-cells. Romilly Wilde has been certified by the Leaping Bunny Cruelty Free certification, meaning they do not test their products or formulations on animals. They are also certified vegan, following careful auditing of every single ingredient for both its method and process.

romilly wilde

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RESPONSIBLE PACKAGING

Romilly Wilde strive to seek innovative and sustainable packaging solutions to improve their environmental footprint. They are committed to moving away from single use plastics and use recycled glass where possible. The brand’s packaging is currently recyclable and airless, keeping products fresh for longer. All paper packaging is FSC-certified, and the inks used are vegetable or soya-based.

romilly wilde

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GOVERNANCE

Romilly Wilde’s suppliers have been certified with ISO 9001 and 14001 which means they demonstrate the ability to consistently provide products which meet customers, regulatory and environmental performance requirements. They are also signatory to Romilly Wilde’s Social and Environmental Code of Conduct.

romilly wilde

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COMMUNITY INVESTMENT

Romilly Wilde is passionate about protecting the planet and all its inhabitants, championing the efforts of conservationists and organisations committed to safeguarding the livelihood and health of the natural world. They donate a percentage of their annual sales to support ‘Cool Earth’, a charity who works with rainforest communities to halt deforestation and its associated impact on climate change. In addition, Romilly Wilde donate products to ‘Women for Women International’, helping to rebuild the lives of women affected by conflict.

romilly wilde

WHERE NEXT?

Our focus is to join arms with fashion entrepreneurs to elevate the conversation on fashion and beauty and how brand owners can make procurement decisions that have a positive impact. Instead of relying on outside organisations to audit your commitment, your own business should self-assess and own the decisions based on a future that is both conscious and commercial. Opening your eyes and asking questions, getting involved and enquiring. Knowledge is key to getting insights, and once you see first-hand the toxic filth that the beauty industry spews into our environment, somewhow the ‘beauty’ part vanishes into insignificance.

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