Nudie Jeans

Nudie loves jeans. They know that no fabric ages as beautifully as denim: the longer you wear your jeans, the more character it acquires. But Nudie doesn’t just offer jeans, they offer a way of thinking and a concept fuelled by the traditions of denim and the characteristics of the fabric itself.

All Nudie jeans are made in a fair way, from 100% organic and fairtrade cotton. The cotton is grown and ginned in north India. The fairtrade certified cotton ensures that the farmers have been paid a fair price for their cotton and that Nudie contribute to the growth of the local community by the fairtrade premium they pay.

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