Co-founded by Kimberly Wyatt and Laura McComiskie, BM Beauty is a company with great corporate responsibility and a commitment to making mineral make-up. Laura is a celebrity make-up artist with experience in creating natural and organic products. Her company, LovethePlanet, was founded back in 2002 by Laura, and has gained much traction since. Kimberly Wyatt is a former Pussycat Doll who was familiar with Laura’s beauty skills and her company. Eventually, they got together and founded BM Beauty.
BM Beauty products are approved by the BUAV (British Union for the Abolition of Vivisection) and CrueltyFree. They are against all animal testing and the products do not contain harmful chemicals such as parabens or synthetic colours.
As well as creating natural and environmentally friendly products, the company also makes sure their suppliers, producers and subcontractors are practicing fairly and within international laws. They also make sure that all packaging is made from recycled materials where possible, and are recyclable after use.
BM Beauty has been reviewed and featured within countless publications, such as Now magazine, InStyle magazine, Cosmpolitan and The Daily Mirror.
Considers social and environmental factors during their design process
Ensures that their suppliers pay their employees and subcontractors either local minimum wage and/or the living wage
Does not use parabens in their formulations
Does not test products or ingredients on animals