LILY

LILY

THE BRAND

Alexandra was first introduced to backgammon in the alleys of Cairo while taking a stroll with her Egyptian step-grandfather as a child. Over time, as her travels broadened, her interest in the game evolved. After countless games of backgammon with people from all over the world, Alexandra was fascinated by the idea that board games operate as an independent vocabulary requiring neither common language nor culture. Alexandra’s backgammon collection was launched in December 2010 comprising of six backgammon boards – Palm, Pheasant, Butterfly, Nudes, Antler and Peacock, all can be personalised with initials or messages.

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POSITIVE ACTIONS

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