
5 ways to support travel businesses without travelling internationally
It isn’t the summer anyone had planned. With the global picture still developing, quarantine measures returning and advice for would-be travellers changing almost daily, holidays have become one of the biggest commercial casualties of the pandemic. Learn about 5 ways to support travel businesses without travelling internationally. Travel and tourism accounts for almost one in 10 jobs around the world, many of which still hang in the balance as the industry moves slowly out of its stasis. But gradually, hotels, resorts and hospitality brands are re-opening doors and establishing ‘new normal’ ways of working. “We have had to dramatically change the shape of the company and the resources we employ, to cater for hotels that were running at 80/90% occupancy now running at 15% for the short-term foreseeable future,” says Brian Gore , VP of Brand, Marketing & Digital at Hotel Café Royal in London, part of the Butterfly Mark Certified The Set Hotels group. The Set’s Amsterdam outpost, the Conservatorium, is now back open for business. Plans are in place for Hotel Café Royal and Hotel Lutetia in Paris to follow in September – but not without a lot of careful preparation behind the scenes. “The biggest change has been how we look after the safety and wellbeing of our...