Po-Zu keeps your feet on the ground
3 min read
If you were looking for a pair of sneakers that feels good on your feet and for the world to complement your summer outfit, we’ve got you covered. Po-Zu has recently launched their 100% Vegan AW19 Mainline Collection, featuring the White Vegan Sneak, an every-day, travel-easy sneaker for a sustainable urban style.
The award-winning sustainable shoe brand was conceived to provide our feet with unique respite from the frantic pace of busy lives, and to halt the damage that conventional footwear manufacturing often causes to people and the planet.
Whether you are passionate about human rights, sustainability or veganism, Po-Zu has built a business model that encompasses various ethical values. The brand pushes the boundaries of mainstream shoemaking and creates innovative, sustainable alternatives to leather by utilising the unique properties of nature. Their materials include apple skin, coconut husks, Fair Trade rubberised cotton, and pineapple leaves.
In the same line, Po-Zu has developed a production process that generates a positive social impact in the developing world; the brand works closely with farmers and artisans and ensures they all receive a fair wage.
Po-Zu is also highly conscious that the aesthetics of a product prevail as a decisive factor for consumers and offers a stylish range of sneakers and boots for men, women and kids – there is also a Star Wars collection for the fans!
What’s more, the Vegan Sneak is designed for optimal comfort and offers more flex than leather shoes. It is also extremely tough and resistant to high levels of abrasion. The interior of the shoe can absorb eight times its own weight in water to keep dry, breathable, and thermo-regulating comfort. Unlike leather shoes, the Vegan Sneak is 100% solvent free, OEKO-TEX certified, antimicrobial (anti-odour), and machine washable; offering consumers white sneakers with an exceptionally long life. You can learn more about the process behind these incredible shoes in the video below:
Written by - Severine Etienne