2017 PREDICTIONS FOR THE LUXURY INDUSTRY: Adapt to Succeed
The political and economic turbulence of 2016, along with shifts in spending power and changing social attitudes are impacting the way consumers behave and spend. How should the luxury industry respond?
Brands need to be brave and agile if they are to prosper in the years ahead – business as usual is not as option. Innovative retail methods are usurping established reputations, transparency has become key to retaining consumers, and new era of automation may radically alter manufacturing, spending and even world economies.
When faced with uncertain terms, brands must invest wisely in their people and practices to demonstrate themselves as a stable influence and agent of positive change. This predictions report examines the strategies that will help brands stay ahead in this increasingly unpredictable consumer landscape.
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Copyright © Positive Luxury 2017. This report was created in partnership with Forevermark, part of The De Beers Group of Companies.