A graphic designer by trade and storyteller at heart, Sam has worked with brands of all sizes. He co-created The Playing Place, a theatrical installation set in the heart of the Cornwall Design Season, and designed the book for the award-winning 26 Treasures, a project that celebrated the emotional connections between a museum’s objects and its visitors. Now, as the Creative Director of multi-award winning luxury skincare brand, ARgENTUM, Sam spends his time exploring feeling and experience within all aspects of design and packaging.